Bachelor of Business Administration in Business Analytics

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    Overview of the Programme

    BBA Business Analytics

    Welcome to our university’s BBA Business Analytics program, where we equip aspiring students with the skills to harness the power of data and drive strategic insights for businesses in today’s data-driven world. At GCU, we offer a comprehensive BBA program with a specialization in Business Analytics that is designed to equip you with the skills and knowledge necessary to excel in today’s data-driven business world. Here’s why GCU stands out as the best university for BBA Business Analytics in Bangalore.

    Our curriculum emphasizes practical, hands-on learning experiences. You will have the opportunity to analyze real-world business data structures, identify problems, and formulate effective solutions. This approach ensures that you develop the skills needed to tackle real challenges in the industry.

    Course Structure

    Semester 1

    Semester 2

    Semester 3

    Semester 4

    Semester 5

    Semester 6

    Specialization Courses

    Garden City University offers a variety of specialization courses for students to pursue their passions and career goals. These courses cover a wide range of fields, including finances, human resource, Marketing, and international business.


    • Advanced Financial Management
    • Financial Markets and Operations
    • International Financial Management
    • Security Analysis and Portfolio Management

    Human Resource

    • Industrial Relations
    • Human Asset Planning and Development
    • Labour Laws
    • Performance and Compensation Management


    • Consumer Behaviour
    • Advertising & Sales Promotion
    • Brand Management
    • Digital Marketing

    International Business

    • International Business Environment
    • Foreign Trade policy
    • International Financial Management
    • Export Import Procedures and Documentation

    Programme Highlights

    Pedagogy and Assessment

    At Garden City University, we believe in the power of active teaching methodologies to create a transformative learning environment that prepares our BBA students to be truly employment worthy. Our pedagogy is specifically designed to cater to the needs of BBA degree course, encompassing a range of dynamic approaches that enhance business acumen and managerial skills.

    We understand the importance of practical application in the field of business administration, which is why our curriculum emphasizes immersive case study assessments. These assessments challenge our BBA students to apply their knowledge and analytical skills to real-world scenarios, preparing them for the complexities of the business world.

    Read in details


    Degree will be issued by Garden City University at the end of the program, on successful completion.

    Co-Branded Certificate

    Students, taking part in IBM Collaborated Program will receive Co-Branded Certificate from IBM & Garden City University at the end of the program, on successful completion.

    IBM Training

    In every semester IBM Trainers will be visiting the University and will conduct at least one topic, relevant to IBM Technologies.

    About IBM Career Education Program

    Today, there is a growing demand for skilled professionals. The key to preparing students into tomorrow’s professionals, is to develop industry capabilities right from the foundation level.

    The IBM Career Education program, has been designed to develop critical skills and nurture basic competencies in Higher Education. The Career Education Program includes specialized courses to help develop sufficient industry needed skills for manpower on emerging areas of technology such as Cloud, Mobility, Big Data, Business Analytics and Cyber security.

    Garden City University and IBM have agreed to collaborate to build critical mass in the area of Business Analytics & Big Data Analytics. As a part of the understanding, Garden City University has set up an IBM Software Lab for Emerging Technologies at the campus to help students enhance their skill set through access to cutting edge technologies. The platform brings together the latest in software content, real-world industry experiences, hands-on lab courses and the best practices, all into a single unique education program, to prepare students to be readily employable.

    Fee Structure for the Academic Year 2023-24

    Domestic / NRI Fee Structure


    Course Duration
    3 years

    1st Installment
    INR 30,000

    5 Subsequent Installments
    INR 60,000

    International Fee Structure


    Course Duration
    3 years

    1st Installment
    $ 500

    5 Subsequent Installments
    $ 900


    CAUTION DEPOSIT : Rs. 5000/- to be paid by all the  students.

    (Rs. 3000/- will be refunded after successful completion of the course and Rs. 2000/- would be retained towards registration fees for life time Alumni Association Membership)


    UG Programs: Rs.3000/-,

    Programme Prospects

    On completion of this course at Garden City University, students are eligible for career opportunities in areas of Design Engineering, Computing/IT Consulting ,Solution Developing , Data Science and many more. Analytics certified graduates are in high demand as organizations are looking for ways to exploit the power of Big Data. The number of job postings related to Analytics has increased substantially. There is still a large number of unfilled jobs across the globe due to shortage of required skill. McKinsey Global Institute studies show that the US will face a shortage of about 190,000 data scientists and 1.5 million managers and analysts who can understand and make decisions using Big Data by 2018. Randstad states that the annual pay hikes for Analytics professionals in India is on an average 50% more than other IT professionals. While the Indian Analytics Industry Salary Trend Report states that 14% of all analytics professionals in India get a salary of more than Rs. 15 lakh per annum. This course once completed, also offers students the path to further studies in the evolving areas of Information Management.

    Job Opportunities

    Career Path

    After completing a BBA degree in Business Analytics at GCU, you’ll have a strong foundation in both business management and analytics skills, opening up a wide range of exciting career paths in the data-driven industry. Here are some of the most trending career paths you can pursue:

    Business Analyst: As a Business Analyst, you’ll analyze business data, identify trends, and provide insights to support strategic decision-making. Companies such as Accenture, Deloitte, and McKinsey often hire Business Analysts.

    Data Analyst: Data Analysts collect, analyze, and interpret data to uncover patterns and trends. Organizations like Amazon, Flipkart, and IBM frequently hire Data Analysts.

    Read in details

    Regular recruiters on our campus include:

    List of companies where UG & PG Commerce and Management students of GCU got placement opportunities:

    Frequently Asked Questions

    Why should I choose GCU?

    Garden City University is a three-decade institution and INTERDISCIPLINARY in nature. The University has eight Schools under it offering courses from Diploma to Bachelor to Post graduation to PhD. The university has students from 81 different countries and every state and union territory in India. The University has the unique mix of Arts, Science and Management Education offered with Technology as the base. Be it Media studies, Life Sciences or Hotel Management, the emphasis is on practical education with the aid of technology tools to enhance learning and equip a student to work in the industry. Not to mention GCU has the credit of awarding graduation certification to 28 Colonels of the Indian Army attached to the Corps of Military Police.

    How do I enrol for a programme of my choice at GCU?

    The admission process is based on the courses offered at the UG and PG level. The student goes online, fills the application with required details and files the same online for registering for the programme of choice. This will be accompanied by paying a registration fee as mentioned in the application form. However, if the student needs any clarification, be it regarding the programme of choice or GCU as a University, entry criteria etc, the counsellors at the University are just a call away. Once the registration process is completed, the admissions department shall communicate on further documents required and fee to be paid for the programme of choice. Post the above process the student shall submit their original certificate to the registrar’s office for validation and verification. Once this process is completed the student gets enroled and an ID card is issued to the student. (Hostel formalities and transportation facilities are addressed in this page) After enrolment the student shall voluntarily apply for GCU’s talent test which shall be the criteria for availing scholarship for the first year of study. Such talent test shall be conducted year on year to encourage studious students and also set the criteria for a UG student to be the most favoured student of choice for PG programmes. Apply Now


    Does the University have hostel facility?

    The University runs its own hostels for boys and girls separately. The hostels are in the vicinity of the campus with automated entry and further secure measures. More details on the hostel, fees and terms and conditions may be availed from the admissions office.

    How do I connect with GCU when I become an alumni?

    The University has a well-organized alumni network that comprises students who have passed out over the last three decades. The alumni association comprises of senior executives who work with the industry and provide further opportunities to students who study at the University. The University hosts a National meet in the month of June every year and International alumni meet at Dubai, France, Maldives, London and Singapore (International alumni meets are conducted based on the availability and time factor of the alumni present in these countries).

    Do GCU staff involve in activities beyond academics?

    The teaching and non-teaching staff at GCU are fully encouraged to participate in art, music, science and technology-based happenings, events across the globe. The University boasts of senior staffs who are voted as one among the top ten online painting artists in the globe. A research faculty from Harvard who is been chosen as the lead scientist to spear head innovations in Science. Department head whose passion is apitherapy and travels across the globe to advice on Indian species of bees and is an active organiser of the SAARC Apitherapy federation. A faculty member whose passion is offering physiotherapy for the mass and successfully operates a string of physiotherapy rehabilitation centres across the country. Strategic resources work with international Universities to offer experiences to students in Business Management, Winter sports injuries, experiences on cultural diversity with emphasis on local food and culture. Theatre, art, confluence of art and business management through acclaimed resources chosen and conducted internationally. Most of all the faculty of the University schools are adept at technology and have devised the methodology of teaching innovatively using resources and mobile devices.


    Can you provide us with details of the University recognition?

    The University was established through ACT No 47 of 2013 in Karnataka State and is approved by UGC, Govt of India.