M.Sc. Visual Communication (Electronic Media)

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    Overview of the Programme

    M.Sc. Visual Communication (Electronic Media)

    Welcome to the M.Sc. Visual Communication (Electronic Media) program at Garden City University (GCU). Our program offers a comprehensive curriculum and industry-focused approach to prepare students for successful careers in the dynamic field of electronic media. Here are the key highlights of our program:

    Our key courses include Film Studies, Script Writing, Video Production, Direction, Editing, Camera, and Media Project. Through these courses, you will gain in-depth knowledge and practical skills in various aspects of electronic media.

    At GCU, we prioritize practical hands-on learning and exposure. You will have the opportunity to engage in media coverage, news bulletin production, and creating promotional videos, allowing you to apply your skills in real-world scenarios. 

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    Course Structure

    Semester 1

    Semester 2

    Semester 3

    Semester 4

    Programme Highlights

    Pedagogy and Assessment

    Our pedagogy is designed to equip them with the necessary skills and knowledge to thrive in the professional world. Our postgraduate Visual Communication program challenges students to apply their knowledge and skills to real-world scenarios through immersive case study assessments. This approach enables them to develop critical thinking abilities and problem-solving skills relevant to their field. We believe in nurturing creativity and teamwork. Through engaging mini projects, students are encouraged to unleash their creativity, collaborate effectively, and explore innovative approaches to visual communication. This fosters their adaptability and innovation, preparing them for dynamic work environments. To encourage students to delve deeper into their areas of interest, we integrate independent study through MOOCs platforms. This empowers them to pursue self-directed learning, explore emerging trends, and enhance their expertise in specific aspects of visual communication.

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    Fee Structure for the Academic Year 2023-24

    Domestic / NRI Fee Structure

    M.A Journalism & Mass Communication

    Course Duration
    2 years

    1st Installment
    INR 30,000

    3 Subsequent Installments
    INR 60,000

    International Fee Structure

    M.A Journalism & Mass Communication

    Course Duration
    2 years

    1st Installment
    $ 500

    3 Subsequent Installments
    $ 1000


    CAUTION DEPOSIT : Rs. 5000/- to be paid by all the  students.

    (Rs. 3000/- will be refunded after successful completion of the course and Rs. 2000/- would be retained towards registration fees for life time Alumni Association Membership)


    PG Programs: Rs.3500/-

    Programme Prospects

    Three decades of legacy and strong placement initiatives have ensured that GCU Graduates are highly employable in various industries. The strong alumni base provides hand holding for a smooth transition from the classroom to the corporate world.

    Job Opportunities

    Career Path

    After completing a M.Sc. Visual Communication (Electronic Media) degree at Garden City University (GCU), you will be equipped with a strong foundation and practical skills to pursue various exciting career paths in the dynamic field of electronic media. Here are some of the most trending career opportunities that you can explore:

    Video Editor/Post-production Artist: As a video editor or post-production artist, you will be responsible for assembling, editing, and enhancing raw footage into a final product. This may include adding visual effects, sound effects, and ensuring the overall quality of the video content. Recruiting companies: Prime Focus Technologies, Reliance MediaWorks, Crest Animation Studios.

    Scriptwriter: As a scriptwriter, you will be involved in creating compelling narratives, dialogues, and storylines for various media platforms, including films, TV shows, web series, and advertisements. You will need to have a strong understanding of storytelling techniques and the ability to captivate audiences through your writing. Recruiting companies: Red Chillies Entertainment, Dharma Productions, Balaji Telefilms.

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    Frequently Asked Questions

    Why should I choose GCU?

    Garden City University is a three-decade institution and INTERDISCIPLINARY in nature. The University has eight Schools under it offering courses from Diploma to Bachelor to Post graduation to PhD. The university has students from 81 different countries and every state and union territory in India. The University has the unique mix of Arts, Science and Management Education offered with Technology as the base. Be it Media studies, Life Sciences or Hotel Management, the emphasis is on practical education with the aid of technology tools to enhance learning and equip a student to work in the industry. Not to mention GCU has the credit of awarding graduation certification to 28 Colonels of the Indian Army attached to the Corps of Military Police.

    How do I enrol for a programme of my choice at GCU?

    The admission process is based on the courses offered at the UG and PG level. The student goes online, fills the application with required details and files the same online for registering for the programme of choice. This will be accompanied by paying a registration fee as mentioned in the application form. However, if the student needs any clarification, be it regarding the programme of choice or GCU as a University, entry criteria etc, the counsellors at the University are just a call away. Once the registration process is completed, the admissions department shall communicate on further documents required and fee to be paid for the programme of choice. Post the above process the student shall submit their original certificate to the registrar’s office for validation and verification. Once this process is completed the student gets enroled and an ID card is issued to the student. (Hostel formalities and transportation facilities are addressed in this page) After enrolment the student shall voluntarily apply for GCU’s talent test which shall be the criteria for availing scholarship for the first year of study. Such talent test shall be conducted year on year to encourage studious students and also set the criteria for a UG student to be the most favoured student of choice for PG programmes. Apply Now


    Does the University have hostel facility?

    The University runs its own hostels for boys and girls separately. The hostels are in the vicinity of the campus with automated entry and further secure measures. More details on the hostel, fees and terms and conditions may be availed from the admissions office.

    How do I connect with GCU when I become an alumni?

    The University has a well-organized alumni network that comprises students who have passed out over the last three decades. The alumni association comprises of senior executives who work with the industry and provide further opportunities to students who study at the University. The University hosts a National meet in the month of June every year and International alumni meet at Dubai, France, Maldives, London and Singapore (International alumni meets are conducted based on the availability and time factor of the alumni present in these countries).

    Do GCU staff involve in activities beyond academics?

    The teaching and non-teaching staff at GCU are fully encouraged to participate in art, music, science and technology-based happenings, events across the globe. The University boasts of senior staffs who are voted as one among the top ten online painting artists in the globe. A research faculty from Harvard who is been chosen as the lead scientist to spear head innovations in Science. Department head whose passion is apitherapy and travels across the globe to advice on Indian species of bees and is an active organiser of the SAARC Apitherapy federation. A faculty member whose passion is offering physiotherapy for the mass and successfully operates a string of physiotherapy rehabilitation centres across the country. Strategic resources work with international Universities to offer experiences to students in Business Management, Winter sports injuries, experiences on cultural diversity with emphasis on local food and culture. Theatre, art, confluence of art and business management through acclaimed resources chosen and conducted internationally. Most of all the faculty of the University schools are adept at technology and have devised the methodology of teaching innovatively using resources and mobile devices.


    Can you provide us with details of the University recognition?

    The University was established through ACT No 47 of 2013 in Karnataka State and is approved by UGC, Govt of India.

    Programme Highlights

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